Independent study / 2023
Happy Pet
The storefront of a pet products shop: catalogue by animal, the offer band, and the brand row.
An independent e-commerce design for a pet products shop: the catalogue cut by animal rather than by product type, the seasonal offer, the news column and the brand wall.
Nobody commissioned it. I designed it in 2023 to work through a full retail surface: catalogue, offer band, news column and brand wall on one page.
The case below is the one published on Behance, unchanged.
What I would measure
Had it shipped: the share of visits that reach a product page from the animal tiles, and whether the offer band earns its place above the catalogue.
